FW25 JUUN.J “COVERUNCOVER”
On January 24, 2025, JUUN.J unveiled its Fall/Winter 2025 collection, titled "COVERUNCOVER," at the Palais de Tokyo during Paris Fashion Week. The collection explores the duality between full coverage and bold revelation.
Creative director Jung Wookjun played with contrasts, merging precise tailoring with oversized silhouettes. Materials like denim and suede reinforced the brand's modern aesthetic.
The Origins of JUUN.J
JUUN.J is a South Korean fashion label founded by Jung Wookjun in 2007. Known for its avant-garde approach to menswear and gender-fluid silhouettes, the brand reinterprets classic tailoring with a futuristic edge. JUUN.J first gained international recognition at Paris Fashion Week and has since been a key player in modern street couture, blending military influences, oversized proportions, and sharp craftsmanship.
The "COVERUNCOVER" collection presents a bold exploration of dramatic contrasts, where structured and fluid designs challenge traditional conventions.
Held at the iconic Palais de Tokyo, the show highlighted JUUN.J’s fearless approach to fashion, embodying Jung Wookjun’s vision of deconstructing and redefining contemporary style.
